SWAYpreneuring
- Brian McCarthy
- May 16
- 2 min read
Build a Business That Makes a Difference

Empower Yourself, Your Family, and Your Community with SWAY
At The WAY Game, we believe education should be shared, accessible, and community-powered. That’s why we’ve created an opportunity to turn your passion for learning into a meaningful business or volunteer journey, guided by the tools and training at playway.ca and simplified right here on thewaygame.ca.
Why Join the SWAY Movement?
Be Your Own Boss: Set your hours. Work from home, your school, or your community center.
Create Your Own Brand: Build a personal or team identity and launch your website.
Lead with Purpose. Help students, families, and teachers discover learning through play and reflection.
How Can You Serve?
There are many ways to bring SWAY to life:
Teach SWAY in your local school
Create digital lessons and WAY Game Cards
Mentor students or parent volunteers
Host tournaments or run training sessions
Simply spread the word and “Pass the Play”
What Do You Receive?
50% commission on every CAP Notebook sale
Access to Brian’s live virtual office hours
Use of all available digital resources — for free
No territory or monopoly — everyone is welcome to lead
A New Entrepreneurial Model for a New Era
We call it Entrepreneurship the SWAY Way—a grassroots, open-source model that empowers people from all walks of life to prosper while doing good. Whether you want to build a business or volunteer in schools, you’ll be supported along the way.
Ready to get started?
👉 Visit playway.ca for tools and training
👉 Explore thewaygame.ca to join the movement
Let’s make learning something worth sharing — and prospering from.
Contact me for Office Hours at bcmccarthyway@gmail.com



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